Building an Exit Strategy for VC-backed Companies

Building an Exit Strategy for VC-Backed Companies

When venture capitalists (VCs) invest in a company, they do so with the expectation of a profitable exit. An exit strategy is a plan that outlines how investors will recoup their investment and see a return on their capital. Building a strong exit strategy is crucial for attracting investment, but it’s also important for founders to protect their interests as they grow their company.

Understanding the Different Types of Exits

Before considering an exit strategy, it’s important to understand the different types of exits. The most common exits for VC-backed companies are:


An initial public offering (IPO) is when a company goes public on a stock exchange. This is a long and complex process that involves a lot of paperwork and regulatory compliance. However, an IPO can bring in substantial amounts of capital and provide a high return on investment for investors.


A company can be bought by another company, either in part or in full. There are several advantages to an acquisition, including the ability to access a larger customer base, obtain new technology or intellectual property, and benefit from economies of scale.

Secondary Markets

Secondary markets are platforms where privately-held company shares can be bought and sold before the company goes public, or in place of an IPO. This option provides liquidity to investors while allowing the company to remain private.

Key Considerations When Building an Exit Strategy

Building an exit strategy is not a one-size-fits-all process, as each company will have its own unique set of circumstances. However, there are a few key considerations that all founders should keep in mind when crafting an exit strategy:


A successful exit generally requires careful timing. Founders need to consider when the company will be ready to exit, and when investors are most likely to receive a high return on their investment.

Investors’ Goals

All investors have different needs and goals. Some may be looking for a quick exit, while others may be willing to wait for a larger payoff. Founders should consider the needs of their investors before crafting an exit strategy.


A company’s valuation will play an important role in determining the success of an exit. Founders should work closely with their investors and advisors to determine a realistic valuation for the company.

Market Conditions

The state of the market will play an important role in determining the success of an exit. Founders should keep an eye on the market and work with their investors to ensure that they are well-positioned for an exit when market conditions are favorable.

Working with Advisors

Building a successful exit strategy is not an easy task, and founders will need to work with advisors who can help them navigate the process. These advisors may include investment bankers, lawyers, and accountants.

Founders should select advisors who have experience working with VC-backed companies. They should be able to offer guidance on timing, valuation, and market conditions. Founders should also ensure that they have clear communication with their advisors and that they are aligned on the company’s goals and interests.

Final Thoughts

Building an exit strategy is an important task for any VC-backed company. Founders who invest the time and effort to craft a well-planned exit strategy will be more likely to attract investment, protect their interests, and achieve a successful exit. By understanding the different types of exits, key considerations to keep in mind, and the importance of working with advisors, founders can build a strong foundation for a successful exit.


  • “The Different Types of Exits for Your Business,” Forbes.
  • How to Build an Exit Strategy for Venture Capital Investment,” The Balance Small Business.
  • “Exit Strategy,” Investopedia.